Skip to main content
Saturday, June 14, 2025
Home
Omaha Daily Record
  • Login
  • Home
  • Subscribe
  • Calendar
    • Real Estate
    • Small Business
    • Non-Profit
    • Political
    • Legal
  • Podcasts
    • Real Estate
    • Small Business
    • Non-Profit
    • Political
    • Legal
  • Profiles
    • Real Estate
    • Small Business
    • Non-Profit
    • Political
    • Legal
  • E-Edition
    • Current Issue
    • Archives
  • Real Estate News
    • Market Trends
  • Business News
  • Non-Profit News
  • Political News
  • Legal News
  • Editorial
    • Empower You
    • The Serial Entrepreneur
    • Tom Becka
  • Other News
  • Public Records
    • Wreck Permits
    • Building Permits
    • Electrical Permits
    • Mechanical Permits
    • Plumbing Permits
  • Real Estate Leads
    • Notice of Default
    • Active Property Sales
    • Active Probates
    • Deeds
  • Public Notices
    • State of Nebraska
    • City of Bennington
    • City of Gretna
    • City of Valley
    • Douglas County West Community Schools
    • Gretna Public Schools
    • Omaha Airport Authority
    • Omaha Housing Authority
    • Plattsmouth Community Schools
    • City of Omaha
    • Douglas County
      • Tax Delinqueny 2025
    • City/County Notice of Bids
    • City of Ralston
    • Omaha Public Schools
    • Millard Public Schools
    • Ralston Public Schools
    • Westside Community Schools
    • Bennington Public Schools
    • Learning Community
    • MAPA
    • MECA
    • Omaha Airport Authority
    • Village of Boys Town
    • Village of Waterloo
    • Sarpy County
      • Tax Delinquency 2025
    • City of Bellevue
  • Advertise
    • Place a Legal Notice
    • Place a Print Ad
    • Place a Classified Ad
    • Place an Online Ad
    • Place Sponsored Content
  • Available For Hire
    • Real Estate
      • Contractors
      • Clerical
    • Legal
      • Paralegal
      • Clerical
  • About
    • Our History
    • Our Office
    • Our Staff
    • Contact Us

You are here

Home » Olympic Organizers Unveil Strategy For Using Artificial Intelligence In Sports

Olympic Organizers Unveil Strategy For Using Artificial Intelligence In Sports

Published by maggie@omahadai... on Tue, 04/23/2024 - 12:04am

Lindsey Vonn, Olympic Skiing Champion and Christoph Schell Executive Vice President and Chief Commercial Officer, Intel Corporation, speak at the International Olympic Committee launch of the Olympic AI Agenda at Lee Valley VeloPark, in London, Friday, April 19, 2024. The IOC will be presenting the envisioned impact that artificial intelligence can deliver for sport, and how the IOC intends to lead on the global implementation of AI within sport. (Kirsty Wigglesworth /AP Photo)
By 
Kelvin Chan
The Associated Press

LONDON (AP) — Olympic organizers unveiled their plans Friday to use artificial intelligence in sports, joining the global rush to capitalize on the rapidly advancing technology.

The International Olympic Committee outlined its agenda for taking advantage of AI. Officials said it could be used to help identify promising athletes, personalize training methods and make the games fairer by improving judging.

“Today we are making another step to ensure the uniqueness of the Olympic Games and the relevance of sport. To do this, we have to be leaders of change,” IOC President Thomas Bach said at a press event in the velodrome at the former London Olympic Park, which hosted the summer games in 2012.

"We are determined to exploit the vast potential of AI in a responsible way,” Bach said.

The IOC revealed its AI strategy as it gears up to hold the Paris Olympics, which are set to kick off in just under 100 days.

The IOC's AI plans also include using the technology to protect athletes from online harassment and to help broadcasters improve the viewing experience for people watching from home. The IOC earns earns billions of dollars through the sale of broadcast rights for the games. .

The local organizers of the Paris games have already sparked controversy with their plans to use artificial intelligence for security, with a video surveillance system that includes AI-powered cameras to flag potential security risks such as abandoned packages or crowd surges.

Skier Lindsey Vonn said she was envious of the AI-powered tools that weren't available when she was starting out.

Vonn said back in the day she took notes by hand in her performance diary on how different skis, boots and the temperature affected her performance. Nowadays, tablets are used to instantly crunch much more data, as well as give a side-by-side video comparison of the best racing line. AI can supercharge those analytical tools, she said.

“It’s not replacing athletes, it’s not replacing coaching. But I think it’s just another tool that can be used in a positive way to perform better,” Vonn said.

The IOC has partnered with Intel to scout out potential athletes in overlooked places. The tech company took its equipment to Senegal, where they visited five villages and analyzed the athletic ability of a thousand children, by measuring how high they could jump and how fast they could react.

Using AI to analyze the results, "we found 40 that are really promising," said Christoph Schell, Intel's chief commercial officer.

The shortlisted kids' results were then run through an algorithm that recommended what sports they'd be good at, he said.

This story was published originally by the Associated Press. The Associated Press is an independent global news organization dedicated to factual reporting. Founded in 1846, AP today remains the most trusted source of fast, accurate, unbiased news in all formats and the essential provider of the technology and services vital to the news business. More than half the world’s population sees AP journalism every day. Read the original article at: https://apnews.com/article/olympics-ai-artificial-intelligence-sports-30...

Category:

  • Business News

User login

  • Request new password

            

Latest Podcasts

  • Real Estate
  • Political
  • Political
  • Real Estate

Nebraska Landlord

Betches Sup - A Liberal News Commentary

Ruthless - A Conservative News Commentary

REIA Radio Show

Omaha Daily Record

The Daily Record
222 South 72nd Street, Suite 302
Omaha, Nebraska
68114
United States

Tele (402) 345-1303
Fax (402) 345-2351
 

The Daily Record
222 South 72nd Street, Suite 302 | Omaha, Nebraska 68114 | United States | Tele (402) 345-1303 | Fax (402) 345-2351 | Sitemap
Site Design, Programming & Development by Surf New Media